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Pets.com

Mascot Tee

Dot-Com Era, 2000

$42
Off-white tee with minimalist mascot graphic

The Story

E-commerce before checkout worked. A love letter to irrational exuberance and free shipping over $99. This tee survived the bubble—barely. Wear it as a reminder that not all disruption is permanent.

Historical Context

Founded: 1998
Collapsed: 2000

Pets.com launched in 1998 with a $300 million IPO and a Super Bowl ad budget. It collapsed 268 days later. The sock puppet mascot became more famous than the company itself—a fitting metaphor for the era.

Product Details

Material:Organic Cotton Jersey
Fit:Relaxed Boxy
Color:Off-White
39 remaining81% claimed